Our history
Aesthetic Appeal was founded in December 2022 with a clear vision: to unite style and comfort in one unique fitness brand. The idea came about when we were looking for new training clothes, but couldn't find anything that met our requirements. We noticed that the choice was often between clothes that either focused on comfort or style - but rarely both.
Our mission therefore became to create a brand where style and comfort go hand in hand, so that you never again have to compromise with your training clothes.
In the start-up phase, we carried out a thorough investigation of the market. We ordered clothes from several companies to compare materials, comfort and quality. Our research revealed one
decisive lack of quality in many of the existing products. We realized that the perfect balance between style and comfort must also include a high standard of quality. This became the driving force behind the development of our clothing that not only looks and feels good, but also exudes quality.
After two years of intensive work and extensive research, we proudly present Aesthetic Appeal's first collection in 2024.
Our clothes are designed with an uncompromising approach to style, comfort and quality. With Aesthetic Appeal, you no longer have to choose between one or the other - you get it all. We look forward to being part of your fitness journey and providing you with clothing that looks great, feels comfortable and is built to last.
You shouldn't compromise, because neither do we - Every detail is carefully considered to deliver training clothes of the absolute highest quality.
Aesthetic Appeal was founded in December 2022 with a clear vision: to unite style and comfort in one unique fitness brand. The idea came about when we were looking for new training clothes, but couldn't find anything that met our requirements. We noticed that the choice was often between clothes that either focused on comfort or style - but rarely both.
Our mission therefore became to create a brand where style and comfort go hand in hand, so that you never again have to compromise with your training clothes.
In the start-up phase, we carried out a thorough investigation of the market. We ordered clothes from several companies to compare materials, comfort and quality. Our research revealed one
decisive lack of quality in many of the existing products. We realized that the perfect balance between style and comfort must also include a high standard of quality. This became the driving force behind the development of our clothing that not only looks and feels good, but also exudes quality.
After two years of intensive work and extensive research, we proudly present Aesthetic Appeal's first collection in 2024.
Our clothes are designed with an uncompromising approach to style, comfort and quality. With Aesthetic Appeal, you no longer have to choose between one or the other - you get it all. We look forward to being part of your fitness journey and providing you with clothing that looks great, feels comfortable and is built to last.
You shouldn't compromise, because neither do we - Every detail is carefully considered to deliver training clothes of the absolute highest quality.